Science, the universe and everything has always fascinated me – I was that little girl on the bus asking my mum loud questions, to the amusement of of the crowd. As an only child, I spent many happy hours reading for pleasure. And for the past 20 years I’ve been able to combine these two traits in my job as a writer and editor.
I studied chemistry at university. And then trained in journalism on trade magazines (B2B), where I won an award for news writing. Within three years I was promoted to features editor and then I went freelance. My articles were published in London national newspapers, a Sydney doctors’ magazine and the British Medical Journal. I also edited a cookbook for pregnant women.
The web has always interested me because of its many layers – giving the ability to drill down to help an individual reader with their specific question. Two stints for Marks & Spencer Foods, working on short-lived dotcoms, taught me a lot about business – and how practical experience is worth more than slick MBA theories. Since then, I have advised an global property company on its UK web content, and I streamlined its self-service intranet to relieve pressure on HR. I managed a health charity web team for 2 years, and won a business case to relaunch it as a £2m online fundraising tool. For 3 years I trained accountants and civil servants how to write for the web. I’ve helped a tech entrepreneur to secure the £100k of investment he needed (his firm is still going strong, 10 years on) , and I helped a small building firm get its website in the top three for its search terms – the firm has since grown to over six-figures turnover.
Well that’s enough about me. I’m curious to hear about you, your business and your goals. Call me or drop me an email to explore how I can help your messages hit home.